The shell of a lobster is hard and inelastic, and it doesn’t grow over time. So, while the lobsters keep growing during their life, their shell become smaller and smaller. Until one day it gets painful and they have only one option if they want to keep growing; to shed the old shell and create a new one. This process is called moulting. First, the lobsters get rid of the old hard shell. Then, they eat that shell while they slowly create a new and bigger one around their soft body. It takes a week or two for the whole process to complete. While doing so the lobsters, without a shell to protect them, become vulnerable and must find a safe place to hide from predators.

Like for the lobsters, stress, albeit uncomfortable, can be a sign of a yearning to grow. 

Sometimes we sense that there is something more, but we may feel stuck in what we perceive as ordinariness. This awareness can be stressful, but it is also a sign that our extraordinary-self wants to expand. Some people resign to get comfortable in their claustrophobic ordinariness. But the ones who want to thrive will seek ways to get rid of the limiting shells that don’t serve them anymore and allow their extraordinary inner self to grow.

As a coach, I like to partner with individuals, teams and organisations sensing those tension and willing to explore it and grow. I love to create for them the safe space where they can crack their limiting shells and liberate their extraordinary potential.

What coaching is

“Coaching is partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential.” – ICF

I see coaching as a creative journey made of four phases. In the first phase, the preparation, clients find clarity about their goal. In the second phase, the departure, together we start a process of subtraction, removing everything that is holding back the clients. In the third phase, the passage, I hold the space for the clients to awake their human potential and connect with their extraordinary self. In the last stage, the arrival, we co-create the way forward using their newly discovered human potential.

What coaching is not

Coaching is not therapy, counselling or psychology. Therapy tends to focus on feelings and experiences related to past events with a healing purpose, whereas coaching is oriented towards goal setting and encourages the client to move forward.

Coaching is not consulting. A consultant is a specialist in a given area that gives recommendations and provides solutions to solve a specific problem or issue. As a coach, I believe my clients are the experts in their personal and professional life. I enter the relationship being comfortable in not knowing so I can create and hold for them the space to explore and liberate their extraordinary potential.

The F.R.E.E. model

In the year 1501 a 26 years old Italian artist named Michelangelo accepted a challenging task; to create a statue out of a gigantic piece of marble that had been laying on the yard of Florence’s cathedral for 40 years, twice discarded by other sculptors. He saw something extraordinary within that massive block of marble, and he wanted to liberate it. For four years, he patiently chipped away all the unnecessary material until he revealed the world the remarkable statue of David we can now admire in Florence.

My coaching model F.R.E.E. is based on a flexible and straightforward four steps model designed to remove the limiting structures and liberate the extraordinary potential within you.

  1. Find your direction: It all starts with a goal. To achieve a meaningful transformation, you need a destination to focus upon. The first phase is about you finding awareness and clarity about your destination.
  2. Remove the obstacles: Like the lobsters, sometimes we need to become vulnerable if we want to grow. In this phase, you will create awareness about the structures and beliefs that are holding you back. This new awareness will allow you to remove the structures that don’t serve you and connect with the extraordinary power of your essence.
  3. Explore the Possible: It’s time to be creative and playful, to see what is possible and to plan your actions. Using the energy of your liberated extraordinary self, you will expand your visual, explore new possibilities, plan further activities and design new structures to sustain you in the journey ahead.
  4. Experience the Extraordinary: Knowing what to do is not the same thing as doing what you know. There is a gap between knowing and doing; if you don’t mind to that gap, the whole process may crumble in it. Your extraordinary potential allows you to go beyond what was once ordinary and customary to create the extraordinary change you want. Together we will co-create new structures that will support you in fulfilling your potential.

A coaching journey starts with a complimentary coaching session in which we will understand what you are looking for and we will co-design your unique journey. The process normally lasts 3-4 months during which we will have 12 coaching sessions of 60 minutes each. I’ll be available in-between sessions via messages and calls for the whole journey.

If you want to experience coaching with me, please get in touch for a complimentary session.