I wrote a very thoughtful piece about health, performance, goals and systems. I included two brilliant quotes from the book I’m reading. And then, when I got almost at the end of my 15 minutes writing slot, I realised that it didn’t feel authentic at all.
Yep, a good exercise, some cool words but my soul was not there.
So, I threw everything away.
Now I have only a few minutes to finish my daily apple.
And I may not be able to write anything significant.
Years ago I was visiting a vineyard in the North of Italy. The owner told me that the year before, he had to throw away all the wine made from a particular type of grape. It was not good enough. He could have sold it, but that would be shortsighted. He wanted to be a great winemaker not to sell a lot of wine.
I’m far from being as courageous as that man, but I’m doing this daily practice not to increase the number of posts but to become better at writing. To do that my words must feel authentic to me.
Ah, and in the end, I have also found a fitting quote.
“Having lower standards for something is bad for your soul.” — Ed Catmull